It's not Whole Foods, but it's a good competitor for it with a lot of organic, unprocessed, *-free products on the shelves. Plaza Midwood isn't quite a food desert, but a shop like this certainly helps.
It's a small footprint and there's a lot of space taken up with the bulk items but they still have everything you need for a weekly shop and also a full smoothies bar, a deli with hot and cold items and a lot of take-and-bake items ready to eat. Produce, dry goods, even sections for wine and beer. Impressive.
Prices were higher on some items and lower on some items. And of course, much of this might be at WF or HT but certainly not at WM.
I've never seen a bulk spice section before. That was interesting.