I'm sure a lot of people love this place, but whenever I stay at an Aloft, I feel like I am staying overnight in an Ikea store. If you like Ikea-style modern furniture, you probably love this hotel chain. I'm rather ambivalent to their style - although I do like the low platform beds. I also appreciate the effort they make to promote minimalist/green furnishings and services.. But I think the rates are typically a little high for getting minimalist rooms.
As for he Aloft in Charlotte, location is awesome.. Central uptown location attached the epicenter complex, so you can walk out the door and walk to anything you want.
I only gave Aloft Charlotte 3 stars because the street noise is bizarrely loud (they actually give you ear plugs when you check in!) and the front desk was a mix of uber-polite with an air of snootiness.
I'm sure some people love this place because of but it's not really for me.