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| - So imagine the following scenario: You are browsing the sunday paper and hurray! You come across the funnies, you save Family Circus for last because it is a classic and surely will not disapoint. You get through everything else and at long last come to the Family Circus and after finishing, you remember that in fact; you have never read a funny Family Circus. In fact the only ones you find slightly enjoyable are the ones where little Billy is running around all hopped up on drugs and there is a dotted line left in his trail and you don't really get them either.
I am sure you are wondering where I am going with this. Sugar Bowl posts Family Circus comics all around the establishment and it is fitting as they are similar, in that you really think that you are going to enjoy both but both are huge let-downs.
I would really like to give this place one 1 1/2 stars but you know how it goes; I am a positive guy so I will round up.
The thing is, sugar bowl is just the kind of place that a Yelper WANTS to like. It has been around for 50 years, locally owned and operated, it breaks the Scottsdale douche mold/stereotype and it is old school. It just doesn't manage to be charming and here is why.
First and foremost; the service sucked. When I went in, there were as many teenage kids working as people in the place and though I received a water super promply; giving me false high-hopes; I was then forced to wave down kids walking around avoiding eye contact like we had woken up together after a too-drunk night; in order to get water refills and order a burger.
Secondly the food was meh. Really meh. Yeah I know it is an icecream joint but an old ice cream shop like this should have some tasty old-school burgers. You know who has better burgers? Dairy Queen. I swear to YHWH. Even the ice cream was very, very run of the mill.
Even the decor, while I enjoy the old soda shop sort of thing needs a little help. There are creepy old people houses and there are charming ones; figure out the difference really.
I am going to go beyond my jurasdiction here and give some suggestions hoping someone takes them to heart. I mean I don't know much; I am just a consumer but as a jumping point...
I hate to say this but Sugar bowl needs to let the theme run a bit with the Scottsdale atmosphere. Scottsdale wants to be LA and Sugar Bowl should also but they should do it better!
Scottsdale needs a hip late-night diner! Think about it! Get some great food stuffs, make your own toppings stay open late and charge a little more. And for the love of god take down the comics and paint the damn place or something! It could be a swingin joint where rock-stars, porn-stars and sport-stars meet up with the after club crowd. Look at how far people go to make it to Five and Diner and they aren't truly that great. Out-do them!
Sugar Bowl could do it. They really have the potential but as is I would have to be pretty desperate to hit this place up again.
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