Been here a couple of times, and it's a great place to watch a game. Madison needed something exactly like this closer to the square: An upscale sports bar with wall to wall TVs, large beer selection, and local owners. This reminds me of the serious sports bars one can find in a bigger city, with easy parking, classy decor and stiff cocktails.
Just met LJ for the first time when we stopped in, and he grew up in Madison, and has been working in the restaurant industry his entire life. And it shows.