I'm not a burger kind of guy and I LOVE CREATE. Between the friendly demeanor of the kids working there, the top-to-bottom versatility of what your burger can be, and the milkshakes/frozen custard bar, it's a hip spin on burger places.
I usually don't eat fast food since it's greasy and terrible for you. But being that the food is prepared fresh and cooked to order (Uh... dunno about that one reviewer but I always get my burger medium-rare, so I don't know where they're getting 'not cooked to order.'), without preservatives or feeling like I was putting an artery-bomb in my body, I love their food. My favorites are the modernist and the dali. Mmmm, mushrooms and avocado....
But it's literally a build from the ground up style burger joint that allows you to customize it to no end. The price is very reasonable and the sweet potato fries are indeed delicious.