I've had my fair share of Brazilian waxes, and sugaring treatments and they have all hurt to some extent, or have just been all around unpleasant. Until I started going to Coochie, and I have never had such a comfortable experience! I've been going to see Ashley, and there is never any pain, the salon is very glamorous, and I always feel pampered for the 30 minutes I'm there. Not to mention the wonderful little mask I get afterwards, is just an added perk! ;) I literally tell everyone about Coochie, and that they NEED to try it just once. That's all it takes and then your hooked!