Yes, it is Roberto's and it is not the world's highest quality food but me and my kids just love the taste of the food. It is also very heavy and you will feel the food in your stomach for a long time but after my daughter's soccer game - its off to the taco shop for delicious food. The prices are super-low too and you get a lot of food. The best thing on the menu are the tacquitos (rolled tacos) covered with guacamole and shredded cheese.