Great pizza but not something I would need to wait hours for. We had a fun day drinking wine while we waited but I think most of this hype was Oprah driven. I might say that it is slightly better than Grimaldi's, but it is nothing like pizza in Rome or Naples. I think like a lot of things, it's the local ingredients that work so well in certain places (like bagels in NY, etc...) I still think it's a fun experience and I'm happy this exists in Arizona.