I don't do my big shopping here, but there are certain items I totally come to AJ's for. Like Rothchild's condiments. Can't live without my Balsamic-Onion Jam---totally makes a roast beef and brie panini. And they have a lot of other specialty items. I always end up spending more money on those gourmet items once I am in the store. I am a condiment slut---just check out my fridge and pantry!
For grilling hamburgers, DH always sends me to pick up AJ's ground sirloin. He says that is totally the best flavor hamburger around.
I don't have a lot of interaction with the folks there---I just get my stuff and go, but they seem pleasant and ready to help.
I appreciate they offer a fair amount of my favorite goodies. That is the hardest part about moving to a new place---leaving behind your "special" brands. But then you walk out of the store and look at the mountains and it's like: "duh". That makes up for no Frisch's Special Sauce or Dei Fratelli Tomato products.