Went here this morning. As usual, the wait was crowded out to the corner of 1st Street. People are willing to wait for good food, I suppose.
Once you get inside Matt's Big Breakfast (it was about an hour wait for us on a Saturday morning), you see why it took so long. There's about 15 seats in the whole place and it's tiny...like a Manhattan hotel room. People are bumping into each other, sliding around and the commotion is high. It's loud, it's gritty and it's the perfect diner setting.
For all the press it's gotten, the food better be damn good. And it is. The eggs are cage raised and organic, the pork is from high-quality Iowa farms and most of the produce is local. The fresh-squeezed OJ is legit. And the coffee is from a premium roaster in Cave Creek, AZ. The hash browns are very much like you would find at a joint in the Midwest: buttery on the inside and crispy brown on the outside.
Do yourself a favor and brave the wait and the commotion... it's worth it.