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  • Update! Very sad, 20 days a year I stay here and they would always waive the dumbest fee in the world, or tax grab, the DMF. Says right on their web page; "A Destination Marketing Fee (DMF) is voluntarily collected by hotels in some communities, where it is used to enhance tourism marketing and community initiatives. These fees are not legislated by government." There is absolutely no enhancement from this tax, nor is there any marketing value, nor is there ANY COMMUNITY INITIATIVE. Why would a property (hotel) even consider this fee??? this is the Letter after my reso from property manager. Dear Mr. Smith I noticed in our reservations that you have 2 prepaid rooms for arrival tomorrow. Thank-you again for choosing our hotel. I have mentioned this is the past, and am bringing it to your attention again, we will not be reimbursing/adjusting the destination marketing fee from a guest stay. As the hotel has signed on for another year, Tourism Calgary/Alberta Hotel and Lodging Association will not be providing the hotel with any reimbursement for this fee. We have also followed up with other Starwood properties here in Calgary to ask if they are also charging DMF they confirmed they are and not providing any adjustments. I thought it was important to tell you so that you are aware should you reserve with Aloft hotel again. There are hotels out there that do not participate in the DMF fund, however they are now created a new fee on their bill called carbon tax fee. This is now being added at a few hotels in the city. We have decided at this time not to implement it, but it may change in the future. John , if you do not wish to keep your reservations because of this, please let me know and we'll reimburse you the prepaid rate. Please let me know if you have any questions. Thank-you, Rosalind Good hotel, clean, included breakfast. Make sure you request that the extra 3% dmf tax is taken off, it's a voluntary payment and a really stupid tax that doesn't support anything. All of Ontario SPG just took it off their books, hopefully Alberta will follow suit!
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