No Frills carries President's Choice products at "discount" prices... There really are "no frills" but I like being able to recycle one of their boxes to carry my groceries home. Plus, they are a great supply of free moving and packing supplies... he he.
Great place to stock up on dry goods, and there is usually a good sale on one brand or yogurt or another at any given time. They don't accept AmEx, which is a bit of a bummer, but that goes for all stores in the Loblaws/Presidents Choice chain.
An added bonus, I'll usually make an extra quarter or two by returning abandoned carts to the rack and claiming the deposit. I love lazy people!